We had the pleasure of creating this animated explainer video for the Realtors Association of Hamilton-Burlington (RAHB) with a twist of humour and a whole lot of charm. Crafted in an updated whiteboard animation style, this 2-minute video was designed to educate RAHB members about the qualities of an exemplary board member and the election process within the organization.

Our approach was to make the learning experience as enjoyable as it was informative. The lively illustrations and fluid animations bring a sense of fun to the serious business of selecting the individuals who will steer the direction of the RAHB. By breaking down the attributes of a great board member and demystifying the election procedure, we aimed to engage members and inspire potential candidates.

This explainer is more than just a guide; it’s an invitation to RAHB members to understand and participate actively in the governance of their association. With a playful tone and clear visuals, we delivered a message that sticks and a story that encourages members to step forward and contribute to their community’s success.