Stories

News, project launches and thoughts from our team.

Wolseley Canada

Training videos are a hot topic these days. And no wonder! Educating new employees is something that every business needs to do at one point or another.

At Double Barrel, we get requests for these all the time. And our answer is, yes! We do those! And in too many styles to count.

Training videos keep costs down, create educational consistency, improve information retention AND employee engagement. As a savvy business owner, video should be your go-to solution when it comes to training new staff.

Check out the samples above of our latest training video series for Wolseley Canada.

From live action to animation and everything-in-between, we’re your #1 choice when it comes to producing videos that will ensure your employee training is more effective, cost-conscious, on-demand and consistent!

Service Commercial Series

Running a business isn’t for the faint of heart – any entrepreneur can tell you that. And when the going gets tough, Deloitte Canada is often a CEO’s first stop for advice and assistance with obstacles that are standing in the way of success.

Over the past year we’ve worked with Deloitte’s Toronto-based team, creating a short & snappy suite of commercials that highlight their service offerings. They’ve officially launched and we’re so thrilled to finally be able to share them! Enjoy!

Digital Careers Campaign

Bite-sized employment stories we created for Prince Edward County & Career Edge PEC  as part of their recent workforce recruitment campaign. Meet Travis Benson, Master Electrician for Port Picton Homes, Justine Pitcher from Yeeboo Digital, Katrina Penzwell from Tire Wizard, and Laura Irwin from Sage Design and Construction  – all local talented craftspeople proving that you CAN have it all, right here in #TheCounty.

Annual Report Videos

Hamilton branding agency Kitestring created the 2012 Sustainability-Based Annual Report for Horizon Utilities with future forward technologies in mind.

By downloading the Horizon Utilities app, employees and the public at large could create an interactive experience out of the paper report by placing their smartphone over special symbols within the printed copy. This would launch videos that further expanded on what the text document outlined – and made the report a far more engaging, interactive experience.

We were thrilled to create three separate pieces of video content for this interactive report – short hosted segments that provide an overview into what makes Horizon a socially aware, environmentally conscious and economically responsible organization. Find out more about this project (and Horizon Utilities) via their report website at OnYourHorizon.ca.

Thanks for having us along Kitestring! :)

Promotional Vignettes

Hamilton is a city in the midst of renaissance. Nowhere is that more apparent than the downtown core, where new businesses are emerging at a breakneck pace. A new company cracks open its doors seemingly every single day.

At Double Barrel, we live and work downtown too. So when the International Village Business Improvement Area asked us to help tell their story, we jumped at the chance.

Our challenge was substantial. First: to showcase the changing face of the downtown core. Second: to spur interest and get people excited to pop downtown to shop.

Essentially, we wanted to get people out of their comfort zone and into these blossoming boutiques. Old habits die hard, and with so much going on for all of us on the daily, it’s just too easy to pass these new stores by. We admire the frontages but never actually venture inside, choosing instead to zip up to the cozy confines of our closest shopping mall.

Through the creation of 1:30 second vignettes, each one focusing on a different shop and story – we helped the International Village BIA show the greater public that the tapestry of the downtown core is changing. Every single entrepreneur has a story of their own to share, and a reason why for them – right now – downtown #HamOnt is the absolute best place to be.

Thanks to Susie Braithwaite and the International Village for inviting us to explore!